China Cross-border E-commerce Fair

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The China Cross-border E-commerce Trade Fair integrates authority, professionalism, national level, and internationalization, committing to connect the global supply chain and online consumer demand efficiently. It has been highly approved by the Ministry of Commerce, China Council for the Promotion of International Trade (CCPIT), and the Union of International Fairs (UFI). All these recognitions from the government, the industry and international organizations together, results in its nationwide leading position among the exhibitions of same theme.
The Fair regards supply chain as priority and adheres to the principle that minimum 80% of the exhibitiors should be manufacturers. It has been annually held in March in , Fuzhou since 2021, It has totally attracted nearly ten thousand exhibitors, covering over 20 provinces or municipalities and more than 60 industrial belts across China. The number of attendees exceeds 500,000, and the total achieved intention transaction amount is over 10 billion US dollars.

Amazing moments

Exhibition areas

Home Furnishings and Daily Household Exhibition Area
Shoes, Clothing, Textiles, Luggage and Sports Goods Exhibition Area
Gifts, Crafts, Cultural and Creative Exhibition Area
3C Electronic Appliances Exhibition Area
Energy Storage Products Exhibition Area
Hardware, Auto and Motor Accessories Exhibition Area
Mother and Baby Products Exhibition Area
Pet Products Exhibition Area
Beauty and Personal Care Exhibition Area
Fashion Jewelry Accessories Exhibition Area
Platforms and Service Providers Exhibition Area
Industrial Belt and CBEC Comprehensive Pilot Zone Exhibition Area

Exhibition news

[Exhibition Highlights] Subvert your imagination!Experience unprecedented cross-border e-commerce

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Good news of signing | A solid first step on the road to internationalization

Welcome friends at a grand event, meet friends and businessmen at a good time.From November 23rd to 27th, the 2nd Global Digital Trade Expo was grandly held in Hangzhou.As one of the digital trade formats, cross-border e-commerce has become an important part of this exhibition.At the meeting, the Organizing Committee of the China Cross-Border E-Commerce Fair (hereinafter referred to as the 'China Cross-Border Fair') and the Chinese Chamber of Commerce of Brazil formally signed a strategic cooperation framework agreement.The China Chamber of Commerce in Brazil became the first overseas cooperation organization signed by the China Cross-Trade Fair. At the same time, following the Canton Fair, the China Cross-Trade Fair became the second exhibition for which the China Chamber of Commerce in Brazil served as a global official partner.Deng Hai, the signing representative of the Organizing Committee of the China Cross-Trade Fair, said that in 2023, the China Cross-Trade Fair took the lead in proposing the large-scale foreign trade concept of 'buying globally and selling globally'. The 2024 exhibition will once again speed up the pace of internationalization and further integrate more global elements. submit
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About the official history of China Cross-border E-commerce Fair website

Over the years, many fans have had the same soul torture - why is the official website of the China Fairkwa Fairkwa.com www.fairkwa.com, instead of using the acronyms of the English words of the exhibition like other companies?It’s a long story to tell, and even longer if you don’t tell it.Taking advantage of the recent launch of the new official website, editor Fu Rongrong put down the keyboard for a while and said a few words.Only by not taking the usual path can you show your creativity.Did the brains who first created the exhibition respect the conventional naming routine?Those interesting auras must be the distinctive lightning bolts - they hit the target with one strike and are engraved into the wood.First of all, I believe many friends must be deeply impressed by the official pinyin of 'Kweichow Moutai', Kweichow Moutai. This is the famous case of Weituma pinyin.The core word of the China Cross-border Trade Fair and the cross-border e-commerce industry it points to is 'cross'. According to the Weituma Pinyin method, kwa is pronounced 'cross', which is clear and capable, and the pronunciation is concise and comprehensive.
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Released by the Ministry of Commerce!Run the China Cross-Border E-commerce Fair!

Recently, the Ministry of Commerce issued the 'Key Work List of the Pilot Free Trade Zone (2023-2025)'.It announced the Fujian Pilot Free Trade Zone’s key work list. Let’s take a look at the full text of the Fujian Pilot Free Trade Zone Key Work List (2023-2025) notice and the content of the “Fujian Pilot Free Trade Zone Key Work List (2023-2025)” As follows ↓ (swipe up and down to view) Editor | Reviewed by Zheng Jiya | Source by Xu Xiao | Ministry of Commerce website Fujian Daily
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【Mega Show】Traffic guide for attending the conference is released to help you get to Hong Kong smoothly

The Hong Kong Toys, Gifts and Household Products Exhibition (Mega Show 2023) has continued to grow in scale since its launch in 1992. It has now become the largest exhibition of its kind in Asia and an important event in the global exhibition industry.The exhibition is held every year in October, the peak period for buyers from all over the world to purchase in Hong Kong and Asia. With its all-inclusive and wide variety of exhibits, it provides buyers with purchasing opportunities and an ideal trading platform, successfully attracting buyers from all over the world. Purchase in Hong Kong.The 2019 exhibition has 4,500+ exhibition booths, and a total of 3,000+ high-quality companies from 30 countries/regions came to participate in the exhibition.The exhibition is a good platform for face-to-face negotiations between Hong Kong and Asian companies and world-renowned buyers.The Hong Kong Toys, Gifts and Household Products Exhibition (Mega Show 2023) is about to open!Four fastest ways to go to Hong Kong from the Mainland!The cheapest!The most convenient!
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[Breaking Event] 2023 Hong Kong Cross-border E-commerce Ecosystem Conference

The Hong Kong Toys, Gifts and Household Products Exhibition (Mega Show 2023) has continued to grow in scale since its launch in 1992. It has now become the largest exhibition of its kind in Asia, and it is also a pivotal event in the global exhibition industry.The exhibition is held every year in October, the peak period for buyers from all over the world to purchase in Hong Kong and Asia. With its all-inclusive and wide variety of exhibits, it provides buyers with purchasing opportunities and an ideal trading platform, successfully attracting buyers from all over the world. Purchase in Hong Kong.The 2019 exhibition has 4,500+ exhibition booths, and a total of 3,000+ high-quality companies from 30 countries/regions came to participate in the exhibition.The exhibition is a good platform for face-to-face negotiations between Hong Kong and Asian companies and world-renowned buyers.From 9:00 to 17:00 on October 21, 2023, hosted by Kangya Co., Ltd., Fujian Midoduo Network Technology Co., Ltd., and Mega Show Organizing Committee, China
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[Exclusively for cross-border e-commerce sellers] Special lecture on overseas legal affairs

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The last day was as exciting as ever, with nearly 50 activities ending perfectly

This exhibition held nearly 30 industry events, which were full of useful information and very popular.Let’s review the activities held today and relive those wonderful moments!Take you through cross-border e-commerce on March 20 from 9:00 to 12:30 in the main forum area of Hall 5. The first-class supporting service provider in the cross-border e-commerce supply chain empowers Xichuang, Youle Overseas, and Haibi Electric. Business, Oracle Software, Xiamen Sulaimei Supply Chain, Azov Enterprise Management, Tradefull, Ping Pong Intelligent Technology, Big Forest Global Logistics, and Fujian Tingtaoke Technology provide enterprises with one-stop solutions to cross-border overseas issues, starting from technical software to operational services, from supply chain management to cross-border logistics, from overseas warehouses to intellectual property rights, the service provider series promotion conference will bring together cross-border e-commerce service providers across the entire chain. High-quality service providers allow the audience to obtain the latest industry information and experience one-stop Overseas service.Empowering Xtron Business Department Manager
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Help the development of cross-border e-commerce!'Xingqitu Human Resources Management' participated in the 2023 China Cross-Trade Fair for the first time, and the booth was popular

On March 18, the 2023 China Cross-Border Trade Fair grandly opened at the Fuzhou Straits International Convention and Exhibition Center.The exhibition hall was crowded with people, brand exhibitors gathered, and business negotiations were in full swing.In addition to the re-participation of 'old friends' such as Alibaba International Station, Made in China, Amazon Global Store, etc., this trade fair also welcomed a number of 'new friends' to join.As the only human resources service company in this exhibition, 'Xingqitu Human Resources Management' became a popular gathering place as soon as it appeared. It successfully signed contracts with 46 companies on the first day.Success is achieved through talent, and career is achieved through talent.Cross-border e-commerce is becoming a new engine for global economic and trade in the digital era.At the same time, human resource management capabilities are also facing new challenges as the industrial value chain continues to extend.In particular, small, medium and micro cross-border e-commerce companies urgently need to solve problems such as difficulties in personnel management, high cost of talent operation, and inability to focus on core tasks to maximize efficiency.
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In 2023, China Cross-border E-commerce Fair will be the first in the country to launch 'Cross-border Clinic'

The 2023 China Cross-border E-commerce Fair is the first to launch the 'Cross-border Clinic' in the country. The organizing committee has set up a senior sales consultation room, a cross-border platform consultation room, and a cross-border service consultation room. The large clinic invites more than 50 senior merchandisers, service providers, and 56 experts from platforms to the exhibition site, covering payment, logistics, warehousing, finance and taxation, compliance, and other platforms such as Amazon, Alibaba International Station, TEMU, and SHEIN. Cross-border services such as independent websites, as well as many areas such as product selection, orders, traffic, categories, brands and operations.Closed-door consultations were held on-site to provide grassroots cross-border e-commerce companies with personalized question-answering services on how to improve their operational capabilities. More than 2,000 people made appointments for consultations.'We modeled on the hierarchical outpatient clinics of hospitals and established a 'general + specialist' hierarchical diagnosis and treatment model to provide precise and targeted services to grassroots businesses and help the project to be successfully implemented.'Fujian Huiyuan Cultural Development Group Co., Ltd.
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Public comment of the exhibition

The number of visits from sellers who entered the group chat in three days exceeded 1,500. The online live broadcast is very innovative, and the live broadcast playback allows online viewers to better understand the platform and the latest investment promotion policies. Looking forward to meeting again in March 2024.
In just 3 days of the exhibition, our company received over a hundred orders and nearly a thousand follow-up inquiries. Originally, I came to participate with a mindset of giving it a try, but the results turned out unexpectedly good. This demonstrates the high quality of the participating companies, the accurate positioning of the industry, and the perfect timing of the exhibition.
This is the first time our enterprise has participated in the Spring FAIR KWA. Because we booked the booth too late, the location of the booth was relatively remote and the area was small. However, the exhibition effect turned out to be unexpectedly good, and the number of new WeChat friends added during this trip reached four digits.
Compared to similar exhibitions, this exhibition has a significantly larger number of visitors and a larger scale, integrating platforms, manufacturers, service providers, and more. In terms of services, it is the most worry-free for our platform, with thorough preparations from the initial pre-exhibition coordination to the on-site preparations.

Cooperative partners

Phone: 86-591-87812359Email：kwa@hyfairs.com

Official public account

Fuzhou Strait International Convention and Exhibition Center No. 198, Nanjiangbin Avenue, Cangshan District, Fuzhou City, Fujian Province

Fujian Huiyuan International Exhibition Co., Ltd. Copyright © 2023 China Cross-Border E-commerce Fair Fujian ICP No. 16029097-7