[China Cross-border Trade Fair] Cross-border short news, focusing on cross-border affairs

导读

Five minutes a week to know everything about cross-border travel.Let’s take a look at what’s new in the cross-border e-commerce circle?

Policy Services

The Standing Committee of the State Council makes arrangements to stabilize foreign tradeForeign investment will establish a number of new cross-border e-commerce comprehensive pilot zones

Held on September 13The State Council executive meeting will deploy measures to further stabilize foreign trade and foreign investment to help the economy consolidate and restore its foundation.The meeting proposed that we should seize the opportunity to establish newA number of comprehensive cross-border e-commerce pilot zones have been established to provide greater support to overseas warehouses.Improve the efficiency of port collection and distribution and ensure the stability of the industrial chain and supply chain.Promote the implementation of key foreign-invested projects as soon as possible.The responsibilities of provinces that are major in foreign trade and foreign investment will be consolidated, and relevant departments will strengthen coordination and services.At present, there are 132 comprehensive cross-border e-commerce pilot zones in our country, basically covering the whole country; the number of overseas warehouses exceeds 2,000, covering an area of ​​more than 16 million square meters; in addition, our country has also established bilateral e-commerce cooperation with 23 countries on five continentsmechanism.

《'Cross-border e-commerce comprehensive examinationThe district system reform and innovation project was selected into the first batch of ten 'most rewarding' reform cases in Guangzhou

17th, GuangzhouThe first batch of the top ten 'most rewarding' reform cases were released, and the 'cross-border e-commerce comprehensive pilot zone system reform and innovation' project was selected.Guangzhou City BusinessNing Xia, director of the bureau's e-commerce department, said that in order to promote the development of new cross-border e-commerce formats, Guangzhou has promoted continuous innovation in the reform of the cross-border e-commerce comprehensive pilot zone, opened up new overseas channels for traditional foreign trade companies, and provided small and medium-sized enterprises with opportunities during the epidemic. It has found vitality and allowed powerful companies to become bigger and stronger.

The country's first multi-department jointly formulatedCross-border e-commerce compliance guidelines released in Guangzhou

Guangzhou CityThe People's Procuratorate, China Council for the Promotion of International Trade Guangzhou Committee, Guangzhou Municipal Commerce Bureau, Guangzhou Customs and other units jointly issued the 'Guangzhou Cross-border E-commerce Industry Compliance Guidelines (Trial)', which is the first comprehensive pilot area for cross-border e-commerce in China. Cross-border e-commerce compliance guidelines jointly issued by multiple departments.Should'The Guidelines put forward requirements for the compliance management system of cross-border e-commerce business and pointed out that cross-border e-commerce business operators should establish an effective compliance management system to prevent compliance risks. Through the identification, analysis and evaluation of compliance risks, Establish and improve compliance management processes to effectively respond to and control risks.

Platform Trends

Douyin and overseas version of TikTok in AugustGlobal money attracted more than 306 million US dollars

According to Sensor TowerThe latest intelligence data from the store shows that Douyin and TikTok attracted more than 306 million US dollars in the global App Store and Google Play in August 2022, 1.8 times the same period last year, and continued to top the global mobile application (non-game) revenue list.

TikTok Shop releases 99 largest videos in Southeast AsiaPromotion report: GMV increased by 156%

Just finishedThe 99 Big Sale, TikTok Shop came to a close with a full load. Among the Southeast Asian markets that linked five countries, the performance of the Malaysian cross-border market was particularly outstanding.

Data show that in August During the event from the 29th to September 10th, TikTok Shop integrated promotional resources from five countries: Malaysia (MY), Singapore (SG), Philippines (PH), Vietnam (VN) and Thailand (TH), with a total GMV increase of 156%. The order volume increased by 128%, and the total live broadcast GPM increased by 130%.It is worth noting that the total cross-border GMV increased by 126%, the order volume increased by 125%, and the live broadcast exposure PV reached nearly 3 million.

Among them, healthyWellness and Beauty, Home and Living, and Mobility and Accessories emerged as the most popular categories.See the picture below for specific hot items:

Pinduoduo cross-border e-commerce platformTaiwan Temu launches 1 cent wallet postage

Pinduoduo cross-border e-commerceThe platform Temu has another new move: it has launched the '1 cent pick 1' super value promotion. Each account can spend 0.01 US dollars to choose a product on the event page. One-cent products also come with free shipping. .

Temu has supportedDomestic sellers can settle in with one click

Partially spelled多Domestic stores of many sellers have received pop-up notifications from the platform. Pinduoduo officials have begun to invite some domestic sellers to join the cross-border platform temu, and some sellers have stated that they have successfully settled in.

sellerClick to openAfter the window opens, the system requires modification of the store name and logo, and prompts 'The cross-border store name has been automatically translated based on the current store name and can be modified' and other information.

Lazada 9.9 big promotion firstHourly sales increased 50 times compared with normal days

LThe azada 9.9 sale officially went on sale at 0:00 on the 9th. In the first hour of sales, Lazada sales surged 50 times compared with normal days.LazMall brand mall sales exceeded normal times by 75 times.

AliExpress will start specializing in rookie sales on September 20Some national freight lines are adjusted

速Express recently issued an announcement stating that starting from 0:00 on September 20, 2022 Western Pacific Time, some adjustments will be made to the 'Rookie Special Line - Standard' and 'Rookie Special Line - Standard Express' .Specifically, the value range of the products covered by the 'Rookie Special Line-Standard' has been adjusted.For orders with destination countries: Spain, France, Poland, the Netherlands, Germany, Italy, the United Kingdom, and the United States, the 'Rookie Special Line-Standard' line will adjust the product value range to be less than 15 US dollars (including 15 US dollars), and high For products with an amount of US$15, you cannot choose the 'Rookie Special Line-Standard' route, but you can choose the 'Rookie Special Line-Standard Express' route.The upper limit of compensation for the 'Rookie Special Cargo Line - Standard Express' route to a specific country of destination has been adjusted. The upper limit of compensation has been adjusted from the original RMB 300 to RMB 500.

Amazon AlertSellers participate in transparency programs

Amazon EuropeThe website issued an announcement to remind sellers to register and participate in the transparency program before the holiday sales season to ensure that products are protected from the risk of counterfeiting during the holiday sales season.

It is understood that with the help of Amazon’sBrand protection service Transparency protects brands and products from the risk of counterfeiting this holiday season.These tags are scanned every step of the way from shelf to delivery to verify product authenticity.

Amazon will allow merchants to enterline email marketing

YamaAmazon has announced that it will allow brands selling products on its platform to send marketing emails to shoppers.Merchants will send free emails to new shoppers, repeat customers and their largest spending groups through a tool called Custom Audiences.The tool has been tested this year and will be available to all U.S. sellers in early 2023.

Shopee in newOpen in SingaporePlace in overseas warehouse

ShopeThe e-platform Singapore overseas warehouse is expected to open at the end of November.Sellers have now been invited to enter the warehouse, and stores can be opened to pick up products and apply for warehouse entry in September.

Swiss e-commerce growthQuickly ranked first in Europe

According to the Swiss payment serviceAccording to the latest statistics from supplier Nets Switzerland, Swiss consumers spent approximately 32.5 billion Swiss francs online last year, an increase of 13% from 2020.As far as Europe is concerned, the growth rate of the Swiss e-commerce market ranks first.

China Cross-Border E-Commerce Fair (Autumn) (CCEF)

'Build a platform' to help enterprises explore the cross-border e-commerce market,

Actively find suitable ways to 'pave the way' for enterprises to go overseas smoothly

Exhibition time:November 25-27, 2022

Place:Guangzhou, China Import and Export Fair Complex

organizer:China Foreign Trade Center Group Co., Ltd., Foreign Trade Development Bureau of the Ministry of Commerce, Fujian Huiyuan International Exhibition Co., Ltd., China Foreign Trade Guangzhou Exhibition Co., Ltd.

Exhibition introduction:

China Cross-border E-commerce Fair is a cross-border e-commerce fair organized to link Chinese manufacturing and global consumption, integrate the rapidly developing cross-border e-commerce ecological resources, and realize resource integration in the foreign trade, cross-border e-commerce and exhibition industries. , serving global trade and helping companies open up broader markets.The exhibition not only realizes the function of matching transactions, but also brings diverse platforms and full-chain services. Its value-added function is a differentiated advantage that other exhibitions of the same type do not have.With the theme of 'New Momentum for Foreign Trade·New Digital Future' and the positioning of 'Creating a national brand and platform for cross-border e-commerce to serve the innovative development of foreign trade', China Cross-border Trade Fair is committed to optimizing high-quality suppliers and cross-border e-commerce. cross-border e-commerce buyers and platform resources; upgrade high-end forums and activities to create the leading event in China's cross-border e-commerce industry.

Exhibition area distribution and exhibit categories (three major exhibition areas):

1

Cross-border e-commerce supplier exhibition area

Household daily consumer goods, 3C electronics and healthy living, gifts, stationery, cosmetics, shoes, clothing, textiles, bags, sports and outdoor, toys, maternal and infant pet products and comprehensive food, furniture and building materials, gardening hardware, lighting, automobile and motorcycle accessories.

2

Cross-border e-commerce comprehensive service exhibition area

Cross-border e-commerce platform, information consulting, logistics and warehousing, operation management system, payment platform, digital marketing, insurance and taxation, financial investment, talent training, cross-border institutions, industrial design, etc.

3

Cross-border e-commerce comprehensive pilot zone, cross-border e-commerce industrial park

Buyerssource:

- Sign up to visit the exhibition -